This is your permission to stop teaching.
You can have a viable online business without teaching people.
What is more, you can have an AMAZING creative business that doesn't teach anyone anything, or at least doesn't proclaim to do so.
I'm saying all of this because...
There's this weird pressure in the online business community, to teach people. Everyone is adding the word "teach" in their bios, everyone is blogging about "how-to" and it's like you don't have a business if you don't have a bunch of ecourses.
Deep down, you know that you don't need to be an educator.
Not being an online educator, you can still sell a course or two, but if your heart's not in it (mine isn't for example), don't pressure yourself into going mainstream right away. Instead, ask yourself, Do I really want to be teaching people?
Or would I rather do something that fits me better and brings me more joy?
It feels like a lot of people are just starting out and jumping into the teaching space without having anything to teach, but just reading a bunch of expert advice and regurgitating it. Now that's a real problem.
And even if you have something to teach that you have learned through first-hand experience, you. don't. have. to. if. your. heart. is. not. in. it. Period.
Have you considered alternatives? Did you know there were alternatives?
Most of us don't. It's not like someone initiated us in this super cool, happy, and successful secret club and said, you're supposed to do this now and you will thrive forever. If they had, I would have kicked them in their stupid shins.
What really happens is, we jump in the ocean and learn how to swim in it.
You find yourself by trial and error, not by expert advice.
And you find your business, too! You see what your fellow creative rebels do, learn what your strengths are, what your people respond to, and basically, take a lot of turns and have a lot of faith until you find something that is PERFECT, for you.
Like Goldilocks and the beds. One just fit her perfectly.
Alternatives to teaching, if you need any:
Other than those 6, there are the obvious - coaching & making.
If you love making tools or products for people to use or wear or grow with, do it. People will always need those. And if you love coaching people to be their best selves instead of giving them the answers, that's excellent, too.
This is to help you think outside of your preconceived boxes.
You may be doing your business and your people a disservice by following what the rest of the online business herd is doing. You might end up having phantom business syndrome - where you feel something is supposed to be there but is not, not yet, not really. And the worst thing in life is to feel what isn't there but could've been.
Do yourself a favor and explore what could be, for your sanity's sake.
Maybe a series of interviews will fit you better at this stage, or maybe you'd rather start by facing your fears. Maybe you do want to try a membership-type site, but one that is wildly different from mine or anybody else's. Or maybe it's something unique to you, something that only you can do in the way that you do. You rebel you. (I mean, I would really rather see your mixed-type adventure course or challenge than yet another giveaway or subscription type teaching program.)
Before you find that thing that completes you, you'll take a lot of missteps and do a lot of experiments, but the more they fit, the sooner you'll get to it.
The less they fit, the further away you'll get from your true, authentic path.
Your next chapter.
One of our rebel instructors and favorite podcasters Kirsten Blake says,
(She calls that next chapter Chapter Be, it's fascinating.)
If you have read all of our rebel stories so far, you know that it's true - we can't be ourselves until we shed the shoulds and expectations of those around us. Same goes for online business - by shedding what you're supposed to do according to the experts, you are finally ready to build the business of your dreams.
So we - the entire rebel community - encourage you to:
- stop yielding to the pressure and expectations of your industry
- start defining your next chapter on your own terms
- write the rulebook for your own business
You do not want to be "like everybody else." You do not want to put on shoes that don't fit. You want to follow a path that makes you excited to get up every morning.
(I'm telling you this because I spent a few months aimlessly doing whatever the experts told me to and ended up having a personality crisis.)
You are the one who gets to reveal who you really are and what you are truly capable of, and then hopefully reveal those things to us without holding back. Show us the whole brilliance and weirdness and uniqueness of YOU. And ignore everything - and everyone - else.
As for the money...
If you want to purely make money off ecourses because they are technically successful right now, I can't stop you. But think about the legacy you are leaving behind. Whatever you create will forever be stored on the interwebs, and if you're not careful, you might end up creating a legacy you are not proud of.
Just had to put it out there. :)
I have every faith that you will make the right decision for you.
And if you choose "the rebel path," know that the rebel community will be there to support, share your crazy, and grow together with you.
You are not alone in your rebellion.